The nonprofit organization FUMA was looking for a teaser video to promote their upcoming e-learning seminar on diversity and equality. Their goal was to convey the complexity of human backgrounds, personalities, biographies, and social challenges. In response the video sets the tone for this process: it introduces the themes participants will explore and helps create awareness for the nuanced realities the seminar aims to unpack.
Recombining Stock Footage
Due to limited production resources, the video is composed entirely of stock footage. Still, the goal was to create an authentic and immediate atmosphere. To achieve this, I carefully selected footage that felt natural and emotionally resonant, and used a fast-paced edit to convey energy and reflect the overwhelming complexity of the subject.
